Author | Speaker | AdvisoR

Ideas to Inspire.
Strategies for Growth.

Strategic business, marketing, and leadership development advisory services.

A Valued Resource for the AEC Industry

Our success stories span member firms and individuals from these AEC organizations. We provide support for remarkable growth, secure new clients, and help them establish themselves as market leaders.

Perhaps like yours, these firms faced challenges in marketing and business development, staff and leadership training, and technology integration and recognized the value of tailored guidance and actionable strategies that work.


Propel Your Practice to New Heights

Take your practice to the next level with strategy facilitation, business and personnel coaching, and marketing advisory services from an industry leader who is admired and respected. Unlock opportunities you never thought possible.


Strategic consulting isn’t just about telling people what to do — it’s about understanding goals, finding strengths, and inspiring everyone on the team to be their best. Our approach teaches the art of professional practice, creating a positive culture, and guiding your firm to reach its full potential.


Discover the power of innovative thinking and how it can drive your team and career to unprecedented heights. Learn how to embrace creativity, agile adaptability to change, and lead your market sectors with groundbreaking ideas that make potential clients say, ‘Please, tell me more!’


Trust is the cornerstone of market leadership. Explore the importance of integrity, ethical decision-making, and authentic leadership. Build your team’s reputation based on a greater understanding of value-based service delivery that distinguishes your firm in all your markets.

The Architecture of Vision

New Book Release!

Check out our latest book release The Architecture of Vision: Leadership In Your Professional Practice, a collaboration between Craig Park, FSMPS, Assoc. AIA & Barbara Shuck, FSMPS, CPSM.

If you are determined to build a career or a team that consistently wins more work and sets news standards for service delivery, then this book is your ultimate guide!


Craig Park and Barbara Shuck, two distinguished experts in marketing professional services, leadership and career development for the AEC  industry, have joined forces to co-author a groundbreaking book titled “The Architecture of Vision.”

This collaboration reflects their shared commitment to empowering individuals and teams with the knowledge and tools needed to excel as leaders.


Craig Park, FSMPS, Assoc. AIA

Author, Advisor

Barbara Shuck, FSMPS, CPSM

Author, Advisor

Are you Ready to Supercharge Your Business?

Craig Park has authored a series of books focusing on the needs of professional service firms to guide them in building their presence and winning more work. Learn how to inspire and motivate your team to achieve extraordinary results. Foster a culture of collaboration and unity that leads to greater success.

Master the skills that top leaders use to succeed. From strategic thinking to brand-focused marketing communication to personal development, you’ll learn the essential qualities that set you and your firm apart.

Other Books by Craig Park

The Architecture of Practice series

With a wealth of knowledge, Craig has authored an extraordinary series of books tailored to the specific needs of professional services firms.

craig park author

What People Are Saying...

Discover what clients and readers have to say about Craig Park, an accomplished consultant, author, personal development mentor, and exceptional strategic advisor. Craig has a proven track record of transforming organizations, inspiring individuals, and igniting positive change in the world of professional services.

Get a FREE eBook by joining our mailing list today.

The 10-Step Framework to Elevate your Leadership Potential.

Why Choose Us

Take your professional services to new heights

The best way for us to understand the specific needs of your business is for you to schedule a free initial discovery consultation with us. 

Let’s take the first step together. Schedule a free consultation call that will drive the first step to greater success. 

Contact Us

Set your career on an upward trajectory, and make your professional aspirations a reality.

Architecture of Value Professional Practice

The Architecture of Value: Building Your Professional Practice

Leverage expertise, excellence, and experience to build a successful practice.

"A one-stop lexicon of best practices."
Ellen Flynn-Heapes, FSMPS
author of Creating Wealth
Architecture of Image Branding Your Professional Services firms

The Architecture of Image: Branding Your Professional Practice

Leverage culture, communication, and collaboration to build an enduring brand.

"An essential read for any professional practice."
Peter Deveraux, FAIA

The Architecture of Vision: Leadership in Your Professional Practice 

Take your career and your practice to the next level. Elevate your leadership journey NOW – Grab your copy and lead with confidence! 

"A fresh and valuable resource."
Scott Braley, FAIA